ITC PPB Wins Four WorldStar 2025 Awards for Sustainable and Innovative Packaging


ITC’s Packaging & Printing Business (PPB) has once again demonstrated global leadership by winning four prestigious WorldStar 2025 Awards, presented by the World Packaging Organisation (WPO). These awards celebrate excellence in packaging innovation, functionality, sustainability, and design.

This recognition underscores ITC PPB’s commitment to delivering future-ready, brand-enhancing, and environmentally responsible packaging solutions.

Award-Winning Innovations

1. Oaken Glow Bold & Smoky Premium
A standout in premium liquor packaging, this carton features a flame-shaped transparent window and a distinctive texture developed using ITC’s proprietary Fusion Board technology. It offers strong shelf appeal and reflects the bold personality of the brand.

2. GM FR Cable
This secure and functional cable packaging solution integrates nano-engraved foils, fluorescent inks, tamper-evident seals, and reflective watermarks. It ensures product authenticity while enabling easy dispensing and clear product visibility.

3. Mangaldeep Temple – Sanctum & Divinity
This innovative agarbatti pack introduces a premium sleeve-and-drawer format, enhancing the unboxing experience. The design brings a thoughtful and ritualistic touch to everyday use.

4. Ullas Organico
A sustainable incense stick pack made from unbleached, uncoated kraft natural board, this design balances eco-conscious materials with high-end aesthetics using vibrant graphics, foiling, and print effects.

Why These Awards Matter

These wins highlight ITC PPB’s ability to merge sustainable material choices, advanced technology, and consumer-centric design. Each innovation reflects our ongoing commitment to delivering packaging that supports brand goals while meeting global sustainability standards.

Setting Global Benchmarks

With four wins at the WorldStar 2025 Awards, ITC PPB continues to lead the way in packaging excellence. By combining innovation, responsibility, and performance, we remain a preferred partner for brands looking to make an impact—on shelves and for the planet.

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