ITC: Pioneering Sustainable Packaging for QSR and HoReCa


The COVID‑19 pandemic transformed the food service industry. Quick-service restaurants (QSRs) and delivery services saw rapid growth, creating higher demand for food packaging. Meeting this demand sustainably became a major challenge for the environment.

ITC has responded with innovative, eco-friendly packaging solutions that balance functionality, hygiene, and sustainability.

Key Innovations

  • Bioseal Coating: A proprietary, compostable oil-and-grease-resistant (OGR) coating that replaces traditional plastic layers. Bioseal provides heat retention, leak prevention, and structural sturdiness while being fully compostable.
  • Anti-Microbial Coating: Developed during the pandemic, this coating kills 99% of microbes on surfaces, offering safer food delivery. It has been applied to clamshells, snack boxes, fries boxes, and donut boxes.

Sustainable Packaging Across Formats

ITC extends its sustainability efforts across multiple packaging formats:

  • Replacing PE-coated paper cups with eco-friendly alternatives
  • Using renewable raw materials such as natural fibers, bagasse, and waste paper
  • Promoting a circular economy by making packaging reusable, recyclable, or compostable

Impact on Industry and Consumers

ITC’s solutions have been adopted by major QSR and F&B brands across burgers, desserts, pizzas, biryani, and fast food. These innovations deliver hygiene, convenience, and sustainability, meeting growing consumer expectations while reducing environmental impact.

Why It Matters

  • For consumers: Safe, hygienic, and eco-friendly packaging
  • For brands: Supports sustainability goals and regulatory compliance
  • For the environment: Reduces single-use plastic and fosters a circular economy

Looking Ahead

With ongoing investment in R&D, ITC continues to expand sustainable packaging solutions across QSR, FMCG, and other sectors. Bioseal and anti-microbial coatings demonstrate that eco-conscious packaging can meet performance standards, satisfy consumers, and reduce environmental impact.

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